(Your Dream Couples Are Too Busy To Wait For Your Email)
Let’s talk about why you’re apologizing for “double texting” when your perfect couples are already touring your competition. That couple who inquired at midnight? They’re touring three venues tomorrow and you haven’t even sent pricing.
The Reality of Modern Wedding Planning
Your couples are:
- Inquiring during lunch breaks
- Planning after midnight
- Comparing 5+ venues at once
- Making quick decisions
- Moving on if you’re slow
What’s Actually Happening
While you’re worried about being “too pushy”:
- They’re touring other venues
- Making decisions without you
- Booking somewhere else
- Moving down their list
- Forgetting they even inquired
Your Current “Playing It Cool” Strategy
You’re:
- Waiting 24 hours to respond
- Only sending one follow-up
- Avoiding multiple channels
- Not texting because it’s “unprofessional”
- Letting leads go cold
Meanwhile, your competition is:
- Responding instantly
- Following up across channels
- Booking tours immediately
- Converting inquiries
- Actually filling their calendar
What Modern Couples Want
They expect:
- Instant responses
- Text and email options
- Quick pricing info
- Easy tour booking
- Clear next steps
The Follow-Up Strategy That Actually Books
First Hour:
- Automated response with pricing
- Text follow-up option
- Tour booking link
- Quick FAQ answers
- Clear call to action
Next 24 Hours:
- Personal email
- Text check-in
- Tour suggestions
- Value highlights
- Easy response options
Next 48 Hours:
- Follow-up text
- Additional dates
- Value proposition
- Easy booking options
- FOMO creation
Why This Works
Modern couples are:
- Making decisions fast
- Appreciating quick responses
- Expecting multi-channel communication
- Wanting easy processes
- Ready to book when found
The Bottom Line
Stop worrying about being “too pushy” and start converting those midnight inquiries into actual bookings.
Ready to create a follow-up strategy that actually works?
[BOOK MORE WEDDINGS]
P.S. That couple who just inquired? They’re probably looking at your competition’s website right now. Go text them.